Connect an IPinfo account to pinpoint your users’ locations and customize their experiences.
Activating IPinfo app
To activate IPinfo, go to Settings > General > Apps. Choose IPinfo server and click ' Activate'. Enter the access token and click ' Save' to start.
Each new IP address via our Pixel will be matched to a location. After a successful match, the location is added to the event. Go to Analyze > Countries to find out where your customers see your content.
The locations can also be used in recommendations and personalization of your content.
Deactivating IPinfo import
To deactivate the import of IP information, just delete the integration.